I came into the Managing Editor role at TGR to establish and lead a modern content strategy combining traditional original content, paid media, brand marketing and e-commerce integration all under one roof. One product was the launch of the TGR Journal, a long-form print-style storytelling-focused project showcasing a mix of travel, adventure, environmental, and opinion pieces under one roof.

This work included visual and UX design for landing pages, content operations, on-location photography, feature writing and editing, and building email and social campaigns.